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Kelli Marie Connor – Profitable Mini & Specialty Sessions

$299.99

Description

Kelli Marie Connor – Profitable Mini & Specialty Sessions

Contents

🌟 Introduction

  • Introduction
  • Highly Recommended Course Supplements
  • BouDIY
  • Bad Reputation
  • Why Offer Mini Sessions
  • Working with Intention
  • Working With Intention Worksheet.pdf
  • Mini Sessions as a Complete Business Model
  • Minis CAN be Luxury!

🔍 The Difference Between Minis, Specialty Sessions, Model Calls, and Full Price Sessions

  • Mini Sessions vs. Specialty Sessions
  • Mini/Specialty Sessions vs. Full Priced Sessions
  • Mini/Specialty Sessions vs. Model Call Sessions
  • Limited Luxury Sessions or Destination Sessions

When to Offer Minis & Specialty Sessions

  • When to Offer Minis & Specialty Sessions
  • The 4 Quarter Method
  • The 6-Month Method
  • The Monthly Method

🎨 Ideas for Specialty Sessions & Minis

  • Ideas for Themes
  • Bonus Sets as Minis
  • Themes Worksheet.pdf

📢 Marketing

  • The Importance of Hype
  • Preparing for Launch
  • Scarcity Marketing
  • Scarcity Marketing with Online Booking
  • Conditioning Your Audience
  • Marketing a Year of Minis
  • Focused Marketing
  • Images for Marketing
  • How Far in Advance to Market
  • Social Media Copy

💄 Hair/Makeup & Wardrobe

  • Hair and Makeup
  • Consider this…
  • Wardrobe
  • HMUA as Assistant
  • Getting Clients to Opt-In on HMUA + Script

📅 Scheduling for Multiple Clients in a Day

  • 4 Customizable Schedule Examples
  • How Much Time Should Be Included?

💰 Session Fee Pricing for Minis & Specialty Sessions

  • How to Decide What to Charge
  • Mini Session Fee
  • Upselling on the Session Fee
  • Factoring in Shooting Space Costs (with or without studio)

💳 Pricing Menu for Minis & Specialty Sessions

  • Modified Price List
  • Digital Files
  • Ideas for Specialty Products
  • Pricing Sheet Example
  • Mini Guide How To Pricing Sheet.mov
  • Collections
  • Minimum Purchase Requirement
  • Deciding What To Charge Worksheet.pdf

📆 Booking

  • The Voucher Method
  • Terms & Conditions
  • Terms & Conditions [Copy]
  • Voucher Form Set Up & Workflow Integration – Dubsado.mov

🛠️ Pre-Session Preparation for Effective Minis

  • How to Quickly & Easily Warm Clients Up
  • Pre-Session Email Template
  • In-Person Prep Script
  • Pre-Session Phone Script
  • Pre-Session Payment Plan Bonuses with Minis?
  • How Many Poses for a Mini?

💼 In-Person Sales

  • Same Day IPS for Minis
  • IPS Process for Minis

📚 Getting Your Mini Clients Booked for Full Sessions

  • Getting Mini Clients to Book Full Sessions

🚫 Mini Session Issues & How to Prevent Them

  • Self-Care During Minis
  • Average Sale
  • Under-Booking

📊 Real Examples of My Past Promotions

  • August 2019 Mini Pricing
  • 2020 Waterfall Specialty Sessions
  • 2020 Beach Specialty Sessions
  • 2020 Beach Week Destination Sessions

🆓 Free Canva Templates

  • Instagram Story Template
  • Facebook Post Template
  • Facebook Cover Template
  • Specialty Session Prep Guide Template

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